Topic: Developing Your Brand Strategy
The March Business Breakfast Bytes will feature a panel of experts from a variety of branding and marketing agencies who will provide education on the basic principles of branding and will tactics that can be used to create a successful brand strategy.
Hosted by: Marian University in Appleton
Nathan Litt, Account Director from Quill Creative, will lead the session and facilitate this panel of experts including:
Ryan Albers: Partner & Art Director – Quill Creative
Doug Dobbe: President – Strategies, LTD.
Jim Dobinski: Managing Director – Stellar Blue Technologies
Are you a business owner or marketing professional looking to create or improve your current company brand? Are you familiar with what a brand or branding strategy is and the resources needed to put into them? Are you familiar with how your company values play into your branding?
A brand is more than just a logo, it is a system that embodies the mood and values you want your customer to feel when they interact with your business. Successful brands begin with a simple idea. Your brand strategy should focus on your customer and promote the values of your organization. A great brand strategy is more than just a mission statement, it’s a promise to provide functional and emotional benefits to you and your customers.
Join representatives from Stellar Blue Technologies, Strategies Ltd., and Quill Creative for a panel discussion focused on some of the key elements that contribute to creating and executing a successful brand strategy for your business.